Pay-per-click (PPC) Search Advertising
A PPC search ad is one that appears on a search engine results page, such as Google. Pay-per-click is an advertising model in which advertisers pay each time a user clicks on one of their online ads, in turn directing traffic to their website. Essentially it's a way of buying visitors to your site. In this webinar we explore what Google Ads are, how they work and how to write an effective Ad.
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Important information
All advertising should comply with the Consumer Protection Code which you can find a copy of here.